Контрольная работа на тему Бизнес план

Содержание:

1. Резюме бизнес-проекта. 3

2. Описание компании (бизнеса) 4

3. Целевой рынок. 8

4. Планирование рабочего процесса. 11

5. Маркетинговый план. 17

6. Устойчивое развитие. 19

7. Технико-экономическое обоснование проекта. 21

Список использованных источников. 24

Приложения  25 

Фрагмент текста работы:

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mso-fareast-language:RU’>1.&nbspРезюме&nbspбизнес-проектаstyle=’mso-bidi-font-weight:normal’>150%;font-family:»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:»Times&nbspNew&nbspRoman»;

mso-fareast-language:RU’>

font-family:»Times&nbspNew&nbspRoman»,serif’> 

line-height:150%;font-family:»Times&nbspNew&nbspRoman»,serif’>В&nbspтаблице&nbsp1&nbspпредставлена

информация&nbspпо&nbspосновным&nbspэлементам&nbspрезюме&nbspпроекта.

font-family:»Times&nbspNew&nbspRoman»,serif’> 

font-family:»Times&nbspNew&nbspRoman»,serif’>Таблица&nbsp1&nbsp–&nbspРезюме&nbspпроекта

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&nbsp&nbsp

&nbsp&nbsp&nbsp&nbspfont-family:»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:»Times&nbspNew&nbspRoman»;

&nbsp&nbspmso-fareast-language:RU’>Ключевые&nbspвопросы

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&nbsp&nbsp&nbsp&nbspfont-family:»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:»Times&nbspNew&nbspRoman»;

&nbsp&nbspmso-fareast-language:RU’>Комментарии

&nbsp&nbsp

&nbsp

&nbsp
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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Наименование

&nbsp&nbspпроекта

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Открытие

&nbsp&nbspкислородного&nbspбара&nbsp«Бодрость&nbspплюс»

&nbsp&nbsp

&nbsp

&nbsp
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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Инициатор

&nbsp&nbspпроекта

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&nbsp&nbsptab-stops:11.05pt’>&nbsp&nbspfont-family:»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>&nbsp&nbspstyle=’mso-list:Ignore’>-    

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>проект&nbspинициирован

&nbsp&nbspчастным&nbspлицом;

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&nbsp&nbspCalibri’>контактные&nbspлинии:&nbsp+7-8212-00-00-00&nbsp&nbspstyle=’mso-ascii-font-family:Calibri;mso-fareast-font-family:Calibri;

&nbsp&nbspmso-hansi-font-family:Calibri;mso-bidi-font-family:»Times&nbspNew&nbspRoman»‘>

&nbsp&nbsp

&nbsp

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Местонахождение

&nbsp&nbspпроекта:

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>г.

&nbsp&nbspСыктывкар,&nbspОктябрьский&nbspпр.&nbsp131,&nbspлитера&nbsp3&nbsp(ТРЦ&nbsp«Июнь»)

&nbsp&nbsp

&nbsp

&nbsp
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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Организационно-правовая

&nbsp&nbspформа&nbspреализации&nbspпроекта

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Общество&nbspс

&nbsp&nbspограниченной&nbspответственностью

&nbsp&nbsp

&nbsp

&nbsp
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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Сущность

&nbsp&nbspпроекта

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&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>цель&nbsp–&nbspполучение

&nbsp&nbspчистой&nbspприбыли&nbspв&nbspтечение&nbspпервого&nbspгода&nbspработы&nbspкислородного&nbspбара&nbspв&nbspразмере

&nbsp&nbspоколо&nbsp500&nbspтыс.&nbspруб.;

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&nbsp&nbsp11.05pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>объем&nbspсбыта&nbsp–&nbspза

&nbsp&nbspпервый&nbspгод&nbspработы&nbsp36509&nbspкислородных&nbspкоктейлей&nbsp(порций,&nbspстаканчиков),&nbspначиная

&nbsp&nbspс&nbsp1080&nbspстаканчиков&nbspв&nbsp1-м&nbspмесяце&nbspдо&nbsp3385&nbspстаканчиков&nbspв&nbsp12-м&nbspмесяце;

&nbsp&nbsp
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&nbsp&nbsp11.3pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>будет&nbspпредлагаться

&nbsp&nbspширокий&nbspассортимент&nbspсвежих&nbspс&nbspоригинальным&nbspвкусом&nbspкислородных&nbspкоктейлей;

&nbsp&nbsp
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&nbsp&nbsp11.05pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>бизнес-идея&nbsp–

&nbsp&nbspсоздание&nbspнебольшой&nbspфирмы,&nbspкоторая&nbspбудет&nbspпредлагать&nbspкислородные&nbspкоктейли,

&nbsp&nbspготовящиеся&nbspпри&nbspклиенте;

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&nbsp&nbsp11.05pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>тип&nbspпроекта&nbsp-

&nbsp&nbspчастный.&nbsp&nbspCalibri;mso-hansi-font-family:Calibri;mso-bidi-font-family:»Times&nbspNew&nbspRoman»‘>

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&nbsp

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Результаты

&nbsp&nbspпроекта

&nbsp&nbsp

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&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>выручка&nbspот

&nbsp&nbspреализации&nbspпродукции&nbsp–&nbsp3&nbsp285&nbsp792&nbspруб.,&nbspсумма&nbspнакопленной&nbspамортизации&nbspза&nbspпервый

&nbsp&nbspгод&nbsp–&nbsp41&nbsp406&nbspруб.;

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&nbsp&nbsp11.3pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>планируемая&nbspдоля&nbspв

&nbsp&nbspвыбранном&nbspгеографическом&nbspсегменте&nbspрынка&nbspсбыта&nbsp–&nbspне&nbspболее&nbsp25%&nbsp&nbspstyle=’mso-ascii-font-family:Calibri;mso-fareast-font-family:Calibri;

&nbsp&nbspmso-hansi-font-family:Calibri;mso-bidi-font-family:»Times&nbspNew&nbspRoman»‘>

&nbsp&nbsp

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Общая

&nbsp&nbspсумма&nbspинвестиций

&nbsp&nbsp

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Требуется

&nbsp&nbspвложить&nbspв&nbspпроект&nbsp630 000&nbspруб.&nbsp(в&nbspтом&nbspчисле&nbspна&nbspприобретение&nbspосновных

&nbsp&nbspсредств&nbsp208 000&nbspруб.).

&nbsp&nbsp

&nbsp

&nbsp
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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Оценки

&nbsp&nbspэффективности&nbspпроекта

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&nbsp&nbsp11.3pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>период&nbspокупаемости

&nbsp&nbspобщих&nbspвложений–&nbsp20&nbspмес.;

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&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>период&nbspокупаемости

&nbsp&nbspсобственных&nbspвложений&nbsp–&nbsp10&nbspмес.;

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&nbsp&nbsp11.05pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>рентабельность

&nbsp&nbspпродукции&nbsp–&nbsp20,8%;

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&nbsp&nbsp16.3pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>остаток&nbspденежных

&nbsp&nbspсредств&nbspна&nbspконец&nbspпервого&nbspгода&nbsp–&nbsp990 090&nbspруб..&nbsp&nbspstyle=’mso-ascii-font-family:Calibri;mso-fareast-font-family:Calibri;

&nbsp&nbspmso-hansi-font-family:Calibri;mso-bidi-font-family:»Times&nbspNew&nbspRoman»‘>

&nbsp&nbsp

&nbsp

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Сумма

&nbsp&nbspсредств,&nbspинвестиру­емых&nbspинициатором&nbspпроекта

&nbsp&nbsp

&nbsp&nbsp
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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Общая

&nbsp&nbspсумма&nbspвложений&nbsp630 000&nbspруб.,&nbspиз&nbspкоторых&nbspсобственные&nbspсредства

&nbsp&nbsp315 000&nbspруб.&nbsp(50%&nbspот&nbspобшей&nbspсуммы&nbspвложений)&nbsp

&nbsp&nbsp

&nbsp

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&nbsp&nbsp&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»;mso-fareast-language:RU’>Необходимое

&nbsp&nbspфинансиро­вание&nbspпо&nbspпроекту

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&nbsp&nbsp16.3pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>необходимая&nbspсумма

&nbsp&nbspзаемных&nbspсредств&nbspдля&nbspосуществления&nbspпроекта&nbsp–&nbsp315 000&nbspруб.;

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&nbsp&nbsp11.3pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp»Times&nbspNew&nbspRoman»,serif;mso-fareast-font-family:Calibri’>планируется

&nbsp&nbspдостигнуть&nbspдоговоренности&nbspо&nbspвозврате&nbspзаемных&nbspсредств&nbspчерез&nbspгод;

&nbsp&nbsp
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&nbsp&nbsp11.05pt’>&nbsp&nbspmso-fareast-font-family:»Times&nbspNew&nbspRoman»‘>—&nbsp&nbspstyle=’font:7.0pt&nbsp»Times&nbspNew&nbspRoman»‘>         

&nbsp&nbsp&nbsp&nbsp